Our Newham Money and Our Newham Work, two vital services by Newham Council aimed at supporting residents with financial and employment assistance, partnered with TWDA to create cohesive and effective digital platforms. The objective was to develop user-friendly websites and execute a strong SEO strategy to enhance online accessibility and visibility for residents.
The Challenge ― Both platforms required a seamless digital experience to help users navigate the available services. Additionally, the sites needed to rank well in search engines to ensure that residents seeking financial and employment support could easily find the resources.
Our Approach ― TWDA designed and developed responsive, intuitive websites for both Our Newham Money and Our Newham Work, ensuring an easy-to-use interface for diverse users. We also implemented a tailored SEO strategy to boost their visibility in local search results, driving increased traffic and engagement from Newham residents.
The Results ― The new websites delivered a marked improvement in user engagement, making it easier for residents to access financial and employment services. The SEO strategy significantly improved the platforms' search rankings, driving greater visibility and traffic, helping more people connect with the resources they need.