JBX PaperPak, a leading provider of eco-friendly paper straws, partnered with TWDA to elevate their brand identity and improve their digital presence. The project involved creating cohesive branding, sustainable packaging design, a user-friendly website, and an efficient eCommerce platform to support their growth in the eco-conscious market.

The Challenge ― JBX PaperPak needed a unified brand that communicated their commitment to sustainability while offering an intuitive online shopping experience. The challenge was to create visually appealing, eco-friendly packaging and a seamless digital platform.

Our Approach ― TWDA developed a fresh, modern brand identity that aligned with JBX PaperPak’s environmental values. We designed sustainable packaging that showcased their eco-friendly mission and created a responsive website with a fully integrated eCommerce platform. The website was optimised for SEO and mobile functionality, offering users a smooth shopping experience.

The Results ― The new branding and digital presence positioned JBX PaperPak as a leader in the eco-friendly packaging sector. The eCommerce platform improved online sales efficiency and user engagement, while the sustainable packaging enhanced brand loyalty among eco-conscious customers. This comprehensive approach led to significant growth in both brand recognition and customer reach.