JBX PaperPak Limited
#Design #Design #Design
JBX PaperPak Limited
To construct branding and a webiste that supports this business in expanding their eccomerce business model.
JBX PaperPak is based in Ireland and is a family-run business committed to manufacturing sustainable and ethical paper straws primarily used in the food and beverage industry. Passionate about doing their part to reduce plastic pollution, the paper straws that are made are fully recyclable and degradable. TWDA was hired to design an aesthetically pleasing website, create consistent branding awareness and develop the website to include all the functionalities needed to support the various straw varieties and quantities customers may choose from.
To accommodate the requirements requested by JBX PaperPax, a particular focus was applied to the web development aspect to support their website's ability to accommodate sales of their eco-friendly paper straws. By implicating various dropdowns and filters, the website was adapted to be user-friendly and capable of supporting the user in finding exactly what they needed with ease and then being able to proceed with the sale and complete the order.
Combined with a sleek design and marketing included, the presence of this branding and their USPs have been highlighted, elevating the brand's awareness.
Result
Since the website was designed with varying user-friendly techniques, paired with marketing, the results are:
- A positive correlation between website traffic and converted sales
- Consistent branding that reflects the passion for making sustainable and eco-friendly products
Increase in website sessions comparing 5 months before and after launch
Branding
Increase in website sessions comparing 5 months before and after launch
Marketing
Increase in website sessions comparing 5 months before and after launch
Development












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